Octopus and Privacy Business Ethics - 2395 Words

Octopus and Privacy: Business Ethics Table of Content Introduction 3 The Objective 3 Research Methods 3 Background of the Company 3 Background of the Issue 5 Identification of Issue 7 Analysis of Issues 8 Recommendation 10 Conclusion 11 Appendix 12 List of Reference 12 Introduction Hong Kong has one of the most highly successful e-purse programs, the Octopus card. The Octopus card, which began in the niche transportation industry and extended outward to retailers, has been widely adopted by consumers and a diverse number of merchants. More than 95 percent of Hong Kong’s residents aged 15 – 65 carry the card. The Objective Our purpose is to develop some insights by investigating the management issue of the Octopus card†¦show more content†¦According to the report from The Octopus Holdings Company, the executive management was found the potential commercial of selling the private information early. The Octopus chief executive officer mentioned that the company was investigating a plan with AIG and CIGNA, which is the insurance company, and they got the satisfied result. For example, AIG, 35 thousands card holders received the insurance planning which was six months free life insurance. Over 1500 of that card holders were paid for upgrade their insurances. After they upgraded their insurance, the premium charged to 1.6million dollars for one year. The Octopus Holdings Limited could have a quarter profits in 3 years. Another example of CIGNA, the profit was better than AIG. Over 1300 card holders were bought the CIGNA insurance, the premium was 7.5million dollars for one year, The Octopus Holding s Limited could attain 1.5million dollars in one year. Finally, they chose CIGNA for long term partnership of insurance. In 2004, The Octopus Holdings Limited was cooperated with CPP, which is an insurance company, for losing card promotion. The Octopus Limited was provided the private information of card holders to CPP, such as telephone number, email addressShow MoreRelatedThe Protection of Consumer Privacy in E-Business1062 Words   |  5 PagesElectronic business, commonly known as eBusiness or e-business ,is a business running on the Internet. Beside buying and selling, it also serves a much wider consumer base and collaborates with business partners. The term also has an accurate definition -interaction with business partners, where the interaction is enabled by information technology. When information technology has become more accessible, much cheaper and more powerful, E-business has become a new trend. Because of low runningRead MoreBusiness in Hong Kong Essay7716 Words   |  31 Pagesï » ¿ Global Business Cultural Analysis: Hong Kong Moultre Spencer BUSI 604-International Business August 16, 2013 Presented for Frank Romanoski Abstract Hong Kong is a country with a perspective on morals, values, and administrative ways which is a general reflection of the region of Asia which is based under Chinese rule. There are successes and failures with the process of change which are important. The effects of Hong Kong’s financial crisis can be a recovery with structuralRead More00002525 Develop A Media Plan4575 Words   |  19 Pageswater as you have a close encounter with 4 metre sharks, huge stingrays, turtles and hundreds of stunning fish. AQWA’s Perth Coast – Explore Perth’s amazing coastline of ancient reefs and sandy bays. Be mesmerised by moon jellyfish, discover an octopus and see how fish view the reef. AQWA’s far north coast – Explore one of the world’s most remote regions, home to dangerous marine animals and colourful tropical lagoons. Smile at a crocodile, see creatures up close and immerse yourself in beautifulRead MoreRobotic Surgery Essay example14445 Words   |  58 Pagesdue to inconvenience to parties (Dickens). If courts accept the jurisdiction, they may apply their own substantive legal rules, but may find that the rules of a conflicting jurisdiction should apply. Cross-border care should not change usual medical ethics, for instance on confidentiality, but may mitigate or aggravate migration of specialists (Dickens). Clinicians, health care managers, insurers and other professionals working with telemedicine all now recognize that the rights and expectations ofRead MoreCase Study148348 Words   |  594 PagesStudent Work Assignments Case Study Teaching Notes 6 7 8 8 12 19 20 25 27 27 28 28 29 Chapters 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. Introducing Strategy The Environment Strategic Capabilities Strategic Purpose Culture and Strategy Business Strategy Corporate Strategy and Diversification International Strategy Innovation and Entrepreneurship Mergers, Acquisitions and Alliances Evaluating Strategies Strategy Development Processes Organising for Success Leadership and Strategic Change